About
Tucked away in Forked River, New Jersey, Lacey Pet Supply with Next Level Exotics has quietly built a devoted following among Ocean County's aquarium hobbyists and pet owners alike. Owned and operated by Dan and Colleen and their family, this shop punches well above its weight — a compact space packed with an impressive selection of both saltwater and freshwater fish, corals, live plants, and a full reptile section that includes everything from red tail boas to tegus to red eye tree frogs. The saltwater side is a particular draw.
Multiple reviewers cite it as their go-to marine aquarium source on the Jersey Shore, with healthy clownfish (including orange storm pairs), live rock, and the supplies needed to maintain a reef system. Dan's deep knowledge of water chemistry and tank cycling has guided many first-time saltwater keepers through setup and stocking. On the freshwater side, customers report strong tropical fish variety alongside koi and snails, with plants available for planted tank enthusiasts.
What sets Lacey Pet apart is the hands-on, genuinely personal service. Dan and his staff have been known to physically help a customer fit a replacement glass top on their tank, special-order a chinchilla and care for it until pickup day, or spend extended time walking a new fish keeper through every stage of their first family aquarium. Staff members like Landon are consistently called out by name for their attentiveness and product knowledge.
The store extends well beyond fish — reptiles, birds, small mammals like chinchillas and bunnies, feeders, dog treats, and supplies for chickens and cockatiels all share shelf space. Prices are consistently described as fair, and the shop is notably clean with healthy, well-maintained animals throughout. For anyone in the Forked River or greater Ocean County area looking for a real aquarium and exotic pet shop with substance behind the counter, Lacey Pet Supply delivers the kind of care and expertise that chain stores simply cannot replicate.
What they offer
Livestock, services, water
- Livestock & products
- Services
- ConsultationTank Setup
- Specializes in
Highlights
What makes them special
- Family-owned shop with deep saltwater and freshwater aquarium expertise
- Strong marine fish selection including clownfish and coral on the Jersey Shore
- Owner Dan personally assists with tank setup, water chemistry, and equipment fitting
- Extensive exotic reptile section featuring boas, tegus, and tree frogs
- One-stop shop carrying supplies for fish, reptiles, birds, dogs, cats, chickens, and koi
From keepers
Customer reviews
“Actually has living bugs unlike most pet stores”
— Austin Bunker5.05 days ago“Very clean and expert staff”
— Susan Kramer-Mills5.06 days ago“These guys are Fantastic...I moved to the NJ Shore several years ago from North NJ and had really missed the Hobby stores in North NJ etc. I discovered this store several months ago and was very happy to find them. They offer a very good selection of both salt and freshwater aquarium fish, supplies, foods, and equipment. Dan and staff are extremely knowledgeable and helpful. They have become my "GO TO" for all of my marine aquarium needs. They are, in my opinion, the best aquarium fish store on the NJ Shore area, I highly recommend them to beginners through advanced aquarists.”
— Peter Cole5.0a month ago“Just bought my first red tail boa from here and they were nothing but professional and helpful, let Me see the snake and made sure I was comfortable and the right person before just trying to sell me it also very knowledgeable they truly care about the customer and the animals and I highly recommend them !!”
— Mike S5.02 months ago“A good locally owned pet store, with friendly helpful staff. I did have one bad experience in the past but staff was quick to resolve it. Would recommend to anyone looking for a nice clean pet store that takes care of their animals.”
— cole luterek5.0Edited 2 months ago“A amazing pet store and he hade cute bunnies and very healthy pets it amazing. I’m letting you now if you need to buy a pet it’s amazing and the food for the pets especially for your children”
— Charity Jo5.02 months ago“My name is Arlene,today I went to the store to pick up a part I needed for my fish tank.I took the glass top that needed the part to see if it would work. Upon looking at it I knew I wouldn't be able to fix it. Dan and his wife took time out to help me put it on. They were great!! It's not to many merchants that would take time out to help. Thank you so much”
— Arlene Penate5.02 months ago“I hadn’t been into Lacey Pets in a few years, but I stopped by recently and was really impressed. The staff was super friendly and helpful, and Landon checked me out — he was awesome, quick, and knowledgeable. They really helped me with my turtle, Sunflower, and I couldn’t be more grateful for the care and attention she received. I grew up in the area, and it’s great to see a local pet shop still providing such great service. Highly recommend!”
— Matt Mason5.03 months ago“Kinda puts all other pet stores to shame . Absolutely beautiful inside.”
— Mark Mccormick5.03 months ago“Staff is knowledgeable and quite helpful. I would highly recommend them.”
— Christine Jackson5.03 months ago
Reference
Frequently asked questions
Note — Store information and services may change. Always call (609) 971-7037 to confirm current availability, hours, and services before visiting Lacey Pet Supply with Next Level Exotics.