About
Natural Pet Center is a beloved locally owned pet supply store in Fargo, North Dakota, with locations on 13th Avenue S and 19th Avenue N. Though primarily a dog and cat supply destination rather than a fish store, it has earned a devoted following for its curated selection of high-quality, natural pet foods, treats, and accessories. The staff consistently receives praise for their genuine knowledge of products and willingness to help customers find exactly what they need — from properly fitting harnesses to foods suited for dogs with allergies.
The store partners with local rescue organizations like 4 Luv of Dogs, Homeward, and Cats Cradle, hosting adoptable cats in-store and offering generous swag bags (valued at $150) to new pet parents. Community engagement runs deep here — from enrichment toy refill bars and 5th Saturday sales to seasonal Trunk and Treat events, Natural Pet Center makes shopping feel like an experience rather than an errand. Customers rave about the selection of specialty dog chews, natural and organic supplements, raw pet food options, and durable toys that hold up to heavy chewers.
The rewards program is frequently cited as genuinely worthwhile, with loyal customers dating back to 2009 still singing its praises. The stores are consistently described as bright, clean, and well-organized, with fair pricing on products that can be hard to find elsewhere — items that some customers previously had to order online. Grooming services are also available, and the pet-friendly atmosphere means dogs are welcome to browse alongside their owners.
Staff members like Nicole are called out by name for going above and beyond. For Fargo pet owners who prioritize quality ingredients and want to support a local business that genuinely cares about animal welfare, Natural Pet Center has become the go-to destination. It's the kind of store where every visit feels personal and every product on the shelf has earned its spot.
Highlights
What makes them special
- Locally owned with two Fargo locations on 13th Ave S and 19th Ave N
- Partners with local rescues (4 Luv of Dogs, Homeward, Cats Cradle) and hosts adoptable cats in-store
- Curated selection of natural, organic, and raw pet food options
- Enrichment toy refill bars and community events like 5th Saturday sales and Trunk and Treat
- Generous rewards program and $150 swag bags for new pet adopters
From keepers
Customer reviews
“Great place for a therapy session. I mean look at future pets. 😍 our Shadow aka (Ginger) was adopted from there.”
— K.A A5.02 months ago“Friendly, helpful staff!”
— Janet Jones5.02 months ago“Best selection of quality dog foods and treats in town, they carry high quality products.”
— Lacy Kavanagh5.02 months ago“I was looking for a few things for my dog and ended up visiting this pet supply store last weekend. The place was clean and pretty well stocked with food, toys, and grooming stuff. Prices seemed fair compared to other stores around. The staff was friendly and helped me pick out a new harness that actually fits my pup right. I liked that they had a small section for cats too, with treats and scratching posts. Overall, it was a good experience and I’ll probably go back when I need more supplies.”
— Jene Rosenberry5.02 months ago“BEST PET STORE IN TOWN! Don’t miss out on this store! They have everything You’re animal needs and everything is made to be good for your dog! They have stuff no other store has! To boot they throw cute events! You will never regret a trip to this store it’s always exciting!”
— Jacquelyn Morse5.03 months ago“Love, love, love this store so much! They always have such a great selection of treats, toys, and food for my three pups. The staff is always very helpful and patient when I need recommendations finding just the right item. All the extra things they do, like the enrichment toy refill bars, 5th Saturday sales, Trunk and Treat event (and more!), are just the icing on the cake. I’m so happy to support such a wonderful, locally owned business.”
— Stephanie Chimeziri5.03 months ago“Natural Pet Center on 13th is the only place I go to for all of my cat’s needs, they have everything you need (and more of course)! The staff is always incredibly friendly and super knowledgeable about any products I may have questions about, 10/10 would recommend to anyone shopping for their pets!!!”
— Jasmine Sadek5.03 months ago“Always great and friendly staff”
— Dwayne Chevalier5.03 months ago“Great help”
— Kirstin Steinke5.03 months ago“Absolutely LOVE this location! It is always well stocked and the employees are so nice. I have a very nervous dog who is learning to be neutral around other people. They treat her no differently and are always so happy to see my dogs no matter what. You walk in and they are all so welcoming and are there to help if you need it. This is by far the best location out of the Fargo one!”
— Katie Amerman5.04 months ago
Reference
Frequently asked questions
Note — Store information and services may change. Always call (701) 239-0110 to confirm current availability, hours, and services before visiting Natural Pet Center.