SimpReef LLC

Came here because of all the positive reviews, and the reviews are so right!!! Couldn't ask for nicer people so informative and patient, and their prices are amazing definitely going back again !!!!

Great selection of fish and a variety of tanks that will catch your eye the moment you walk in , however the health of these fish is decieving . I have bought numerous fish from this shop over the past couple weeks and haven't had one live longer than a week. The owner has signs up that say " no refunds for murdered fish " to make people feel as if it is their fault the fish died . I have never had any issue with keeping new additions alive until I started buying from this shop, I won't be back.Would give it 5 starts if I liked throwing my money into a hole.

Decent fish. Better than most places in Jacksonville. New ownership so I'm changing my review. recommend. Very fair owner. Last owner RIP, was a know it all and not very friendly at all. The new family that owns it is very friendly and is starting to make some new changes.

Great prices and friendly service. Would recommend. Large selection of stock to choose from and even have a eat-in cafe with great food. The large indoor ponds are a nice added touch as well.

Everything seems nice when you walk in! HOWEVER.....the fish are sick! We brought them home and they got the rest of our fish sick! Now we are out over $100 in fish and we have upset kids who had to watch their fish die one by one. Dont go here thinking that you are gonna save money because you will end up having to spend more money in the end.